APHA-Approved Pet Food Plant. Common Goodness produces all of its food in an APHA-approved pet food plant in London, operating under UK Animal By-Products Regulations. Approval No. U1641991/PETP.
Welcome to Common Goodness - the home of freshly prepared dog food and treats, with free delivery to hungry dogs in the Wimbledon area.
Try it for yourself - get your dog a sample here!
The Common Goodness Ethos
All our foods are created fresh, using carefully selected ingredients which are all positively good for your dog. Everything is fit for human consumption, and nutrition is paramount.
A healthy dog is a happy, fit dog. Resulting in fewer trips to the vet!
Treats should be part of your dog’s measured daily feed. It makes it easier for you to control their weight.
Dogs taste with their nose first, so fresh treats are always super high-reward treats.
Using treats on your daily dog walk enhances your time together. Walks become more fun for you, more stimulating for your dog and significantly improve their behaviour.
We love a local service, so all within approx 5 KM reach of Wimbledon Common get free delivery. Enabling a zero-carbon delivery footprint and minimises the use of single-use packaging.
Featured Products
Every ingredient selected for all our products has been specially chosen because it is actively good for dogs.
There are no fillers, additives or preservatives. Ever!
Our products are fresh and need to be stored as directed to ensure your dog always has the finest food and snacks available. Enjoy!
Made with top-quality chicken liver, sweet potato and sardines. No fillers, no artificial colours and no preservatives — just ingredients chosen because they're good for dogs.
Chicken liver provides highly digestible protein and valuable vitamins and minerals, while sardines add omega-3 fats and make these seriously high-value treats. Sweet potato adds fibre and nutrients.
Handmade with all “fit for human consumption” products.
Comprises 60% meat (40% flesh and 20% offal), 25% fresh veg, 8% carbs for energy and 7% super boosting digestive health ingredients.
What goes into our products, and why?
Chicken Liver
Protein & vitamins to boost energy and vitality
Sardine
Omega-3s for coat, skin & heart health
Pork
Digestible protein for lean muscle
Lamb Heart/Liver
Nutrient-dense source of essential vitamins
Beef
Iron-rich protein for strength & stamina
Sweet Potato
Fibre & antioxidants for steady energy
Carrot
Beta-carotene for eye health & digestion
Broccoli
Vitamins C & K plus antioxidants
Chickpea
Plant protein & fibre for gut health
Oat Bran
Supports digestion & healthy cholesterol
Flax Seed
Omega-3s for skin & coat health
Psyllium Husk
Natural fibre to support healthy digestion
Use our handy calculator to establish how much food + treats to give your dog.
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Daily Feed Planner
We currently deliver FREE to the following postcode areas:
SW6, SW11, SW12, SW15, SW17, SW18, SW19 and SW20.
If you live nearby but don’t see your postcode listed, please get in touch — we’ll always try to accommodate where possible.
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